A few days ago Facebook started a trial in Canada to hide the number of likes on Instagram posts. Not all users are part of this trial, and the actual numbers have not been confirmed, but rumours and independent calculations estimate the change could have affected up to 75% of Canadian users. The effect of […]
With Easter just around the corner, we want to share with you some of our marketing tips and ideas to help you create exciting conversations for your business’ social media networks. Chocolate and Easter eggs remain a firm favourite but new trends are emerging as ways to treat ourselves at this time of year. Here […]
How quickly do you use Facebook reactions on posts? Very soon you’ll be able to engage even quicker with your favourite posts! Facebook are rolling out a new way for you to react or comment quicker than ever before to a photo or video. The new option lets you tap and hold on a video […]
Even though content marketing has been the buzz-word in marketing circles for several years, not everyone understands what it is or what it’s for? The confusion is understandable. Content marketing represents a shift from the ‘look at me’ approach of traditional advertising with easy-to-track quick results to a more subtle and, sometimes, harder to […]
We’re delighted to introduce you to our newest client, Operative Experience, Inc., creators of simulation based systems for surgery & pre-hospital training. OEI have re-imagined medical education with life identical patient simulators that offer a true-to-life operative experience for learners. Their next-generation healthcare simulation training includes obstetrics, tactical and surgical specialties. OEI customers love […]
Here’s something that made all of us at Aitkens Media collectively go “ahhh”. Take a look at how the Ritz-Carlton Company have created a simple, animated story about one of their guests.
Have you planned your holiday marketing campaigns? Do you know which special offers you’ll be releasing during Black Friday, Thanksgiving and Cyber Monday? Which images and blog content will interest your customers most during the most frenetic sales period of the year? Are you ready for Christmas? If all that has given you a slight headache, […]
There are two main gripes that businesses have with maintaining their social media profiles. The first is that it takes up too much time and the second is that, whatever you post, it doesn’t seem to get much engagement. The conclusion that many come to is that social media is a waste of time & […]
It’s wonderful to be a part of a fabulous team and we’re excited to show you the newest edition of Discover Rutland Magazine. We’re always so proud to support rural businesses and the hard working teams behind them. Exciting storytelling is a major part of what we use to bring businesses to the attention of […]
The promise of increased quality time with your family and a better work-life balance is often one of the lures of running your own business. In reality, it can seem that you’ve never worked harder, longer and for less than ever before. So, how do you manage the overwhelming amount of things you need to […]
