In the past, healthcare marketing often relied on traditional channels such as billboards, television commercials and newspaper advertisements. These methods prioritised broad messages aimed at wide audiences, with little room for personalisation or direct interaction with potential patients. As effective as these methods were for their time, they lacked the...
Can AI Replace Human Creativity in Copywriting?
AI in content marketing is everywhere! Last year, it was worth a mind-blowing $37 billion...What’s a Marketing Audit & Why Do I Need One?
Let's face it, economic conditions are harsh at the moment and the cost-of-living crisis is...Does Your Brand Need a Professional Copywriter?
As anyone who remembers 1985 nostalgically will know, Huey Lewis sang ‘The power of love...
Having the right set of marketing tools for your business is essential if you want to stay ahead of your...
Have you found yourself wondering how you’re supposed to tackle everything in your business? Is your to-do list just growing...
Even though content marketing has been the buzz-word in marketing circles for several years, not everyone understands what it is...
Have you planned your holiday marketing campaigns? Do you know which special offers you’ll be releasing during Black Friday, Thanksgiving...
