Capturing and keeping the attention of your target audience can be ridiculously challenging at times. One proven method to achieve this though is by using the AIDA model – a tried-and-tested marketing framework that guides potential customers all the way through the journey from awareness to action. What is the...
Top Marketing Mistakes Tech Startups Make
2023 was a good year for startups! The UK saw a remarkable surge in entrepreneurial...Can AI Replace Human Creativity in Copywriting?
AI in content marketing is everywhere! Last year, it was worth a mind-blowing $37 billion...Is it Time to Increase Your Marketing Budget?
Marketing budgets are the fuel for your business growth. This crucial aspect of any company's...
Have you found yourself wondering how you’re supposed to tackle everything in your business? Is your to-do list just growing...
The forecasts for Christmas 2020 don’t look good. Â The UK is currently in Lockdown 2, University students are preparing for...
It’s time to learn more & adapt quickly if you want your business to succeed. If you’ve heard talk about...
One of the key skills needed for public speaking is being able to read the room: understand who you’re addressing...
A few days ago Facebook started a trial in Canada to hide the number of likes on Instagram posts. Not...
Have you planned your holiday marketing campaigns? Do you know which special offers you’ll be releasing during Black Friday, Thanksgiving...
